Vertafore Launches ReferenceConnect AI Platform

The company has introduced an AI-powered tool to deliver insurance knowledge and support decision-making workflows.

(Image credit: T_Tide/Pixabay.)

Vertafore (Denver) has introduced ReferenceConnect AI, an AI-powered tool built on its Velocity AI platform to support how insurance professionals access and apply industry knowledge.

Renae Parent, Managing Principal, EPIC Insurance Brokers & Consultants.

The tool applies artificial intelligence to a database that includes content from more than 75 industry publishers, over one million documents and 60 commercial lines of business. Vertafore says the platform delivers responses more quickly and supports decision-making across underwriting, service and client interactions.

ReferenceConnect AI builds on the company’s existing knowledge platform and is designed to support agencies, managing general agents and carriers in areas such as risk assessment, market identification and client advisory services. The solution currently supports approximately 3.5 million searches annually.

“In risk management, you can’t rely on best guesses—we need factual, defensible information,” says Renae Parent, managing principal, national casualty practice, risk management, EPIC Insurance Brokers & Consultants (New York). “What stands out with ReferenceConnect AI is that it’s grounded in trusted content that underwriters know and rely on. The conversational search makes it easy to drill down quickly, get clear answers with citations and move forward with confidence. It’s helping our team get to the right information faster and make better decisionsy.”

Vertafore says the tool provides insurance-specific responses with citations from vetted source materials, supporting accuracy in a regulated environment and reducing reliance on general-purpose search tools.

Trusted Insurance Content

James Thom, Chief Product Officer, Vertafore.

“In insurance, the challenge isn’t just finding information, it’s knowing you can trust it,” comments James Thom, Chief Product Officer, Vertafore. “ReferenceConnect AI brings together the speed of AI search with the authority of trusted insurance content, so insurance professionals can get answers faster and act with confidence. That’s how we’re applying AI to remove friction and help the industry move toward greater Distribution Velocity.”

The platform includes the Vertafore Insurance Expert Agent and is expected to expand to integrate with customer systems later this year, allowing users to access responses within their existing workflows.

Vertafore says the launch reflects its strategy to integrate artificial intelligence into core insurance processes and support operational efficiency across the insurance lifecycle.

Vertafore Launches Velocity AI Platform Agents

Anthony R. O’Donnell // Anthony O'Donnell is Executive Editor of Insurance Innovation Reporter. For nearly two decades, he has been an observer and commentator on the use of information technology in the insurance industry, following industry trends and writing about the use of IT across all sectors of the insurance industry. He can be reached at AnthODonnell@IIReporter.com or (503) 936-2803.

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