Vertafore Achieves ID Federation ‘SignOn Once’ Certification for Carrier/Agent Technology

With this news, delivered at the vendor’s NetVU17 conference in Nashville, Tenn., Vertafore is the only agency management system provider currently certified to offer SignOn Once to customers.

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Vertafore (Bothell, Wash.) has announced that it has achieved full certification of the ID Federation SignOn Once solution, which addresses credential management challenges faced by agencies and carriers. The solution enables a single identity to replace multiple IDs and passwords for insurance system users, enabling secure real-time transactions. With this news, delivered at the vendor’s NetVU17 conference in Nashville, Tenn., Vertafore—a founding member of the non-profit ID Federation organization—is the only agency management system provider currently certified to offer SignOn Once to customers.

“From the beginning of this journey in 2014, Vertafore has been a trusted advisor and partner to the ID Federation,” comments Steve Aronson, president of Aronson Insurance and director of ID Federation. “The culmination of this work has led to a great result: today, with Vertafore’s certification, our SignOn Once solution can be a resource for more than 25,000 Vertafore customers.”

Competitive Advantage for Carriers

Vertafore reports that insurance professionals consistently rank password management as the number one pain-point in day-to-day operations, citing lost productivity and security risks due to the hundreds of access credentials required for daily tasks. SignOn Once addresses that difficulty by providing what Vertafore characterizes as an easy-to-use and secure way of limiting ID and password proliferation, simultaneously streamlining account management processes and securing information and records. The vendor asserts that carriers participating in SignOn Once gain a competitive advantage by increasing ease-of-doing-business, and therefore the likelihood of being regarded as a “carrier of choice” by agency partners.

Bruce Winterburn, VP of Industry Relations, Vertafore.

Bruce Winterburn, VP of Industry Relations, Vertafore.

“Our partnership with the ID Federation enables our customers to make faster, easier, more secure transactions, which ultimately improves customer service and closes more sales – it’s a great win for the industry,” comments Bruce Winterburn, VP of Industry Relations, Vertafore. “In particular, our carrier customers rely on our solutions to improve business processes and strengthen agency connections, and our SignOn Once certification helps us deliver on that promise.”

Vertafore’s SignOn Once is slated as a topic today at NetVU17 at the Vertafore Connectivity Forum—a series of sessions focused on how carriers can become leading agency partners. Highlights include the following as described in Vertafore’s agenda:

Sircon Connected Compliance: Learn about “Sircon Connected Compliance” and why it is the best option for establishing and maintaining compliant selling and servicing relationships.

Leveraging ReferenceConnect to Become a “Carrier of Choice”: Understand how to improve information flow as a “carrier of choice” for agency partners. Features include appetite guides and market availability, required and conditional forms, and endorsements.

Vertafore Rating Road Map: This session will give a broad overview of the direction of the PL Rating, FSC Rater, and QQWebRater products, as well as some of the new upcoming releases to offer customers an “embedded rating” experience vs. an “integrated” one.

Vertafore Connectivity Updates: Connectivity between Vertafore agency management systems and carriers is a top priority. Topics will include TransactNOW, updates on ID Federation, and an intro to the new Book Roll capabilities.

Connectivity Panel: Expert Agent Feedback: Find out what some of the industry’s most enlightened and progressive agents are doing with information and technology, as well as what is needed and expected from their carrier partners in order to stay relevant in the ever-changing digital marketplace.

For carrier executives not attending NetVU17, Vertafore cites its online resources directed at helping carriers reinvent approaches to pursuing new business, with solutions aimed at strengthening connectivity with agent partners.

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Anthony R. O’Donnell // Anthony O'Donnell is Executive Editor of Insurance Innovation Reporter. For nearly two decades, he has been an observer and commentator on the use of information technology in the insurance industry, following industry trends and writing about the use of IT across all sectors of the insurance industry. He can be reached at or (503) 936-2803.

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