SPLICE and Sapiens Partner to Transform NPS Survey Integration

The integration of SPLICE’s Thrive and Sapiens’ ApplicationPro and IllustrationPro offer an efficient approach for L&A insurers to gather and use vital customer feedback.

(Image source: SPLICE Thrive webpage.)

SPLICE Software (Calgary), a provider of customer engagement, solutions has announced an integration with Sapiens(Holon, Israel), a global insurance software provider, aimed at redefining Net Promoter Score (NPS) survey management for life and annuity insurance providers.

Tara Kelly, CEO, SPLICE Software.

The new integration of SPLICE’s Thrive NPS survey solution and Sapiens’ ApplicationPro and IllustrationPro platforms is designed to create an elevated and measurable customer experience. Together, they offer a seamless and efficient approach for life and annuity insurance providers to gather and utilize vital customer feedback, driving superior customer experiences, according to a SPLICE statement.

Highlights of the SPLICE and Sapiens integrated NPS survey solution include the following, according to the Splice statement:

Automated Survey Distribution: Insurance providers can automate the distribution of NPS surveys via text, email or call, making the survey process effortless for policyholders.

Real-time Feedback Analysis: The integration delivers real-time data analysis, enabling insurers to make immediate and informed decisions based on customer feedback.

AI-Driven Survey Design: By leveraging AI, insurers can tailor survey questions and designs to reflect their brand identity and goals, enhancing customer engagement.

Seamless Data Integration: The integration enables a smooth and personalized customer journey from ApplicationPro and IllustrationPro platforms, facilitating data-driven decision-making and strategic enhancements.

Data Security and Compliance: The solution prioritizes data security and ensures all communication channels comply with relevant regulations, always ensuring the privacy of customer data.

Jennifer Smith, VP, L&A Product Strategy North America, Sapiens.

This integration marks a pivotal moment for life and annuity insurance providers, offering them a powerful tool to heighten customer satisfaction, identify areas for improvement and foster sustainable business growth.

“We are delighted to join forces with Sapiens to provide this integrated NPS survey solution to life and annuity insurance providers,” comments Tara Kelly, founder and CEO, SPLICE. “By combining SPLICE’s customer communication management solutions with Sapiens’ industry expertise, we are delivering a comprehensive tool that will help insurers gain deeper insights into their customers and drive positive changes in their operations.”

“The integration of SPLICE’s NPS survey solution with Sapiens’ ApplicationPro and IllustrationPro platform is a testament to our commitment to providing excellence in operations for life and annuity insurers,” says Jennifer Smith, VP, L&A Product Strategy North America, Sapiens. “This partnership adds another layer of value for insurance providers, empowering them with enhanced customer insights and operational efficiency, further solidifying Sapiens’ intention to bring enhanced value to the insurance industry.”

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Anthony R. O’Donnell // Anthony O'Donnell is Executive Editor of Insurance Innovation Reporter. For nearly two decades, he has been an observer and commentator on the use of information technology in the insurance industry, following industry trends and writing about the use of IT across all sectors of the insurance industry. He can be reached at AnthODonnell@IIReporter.com or (503) 936-2803.

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