Sapiens Releases New Version of IllustrationPro and ApplicationPro Modules for L&A

The integrated modules provide digital, end-to-end experience and advanced self-sufficiency for agents and brokers.

(Image source: Sapiens IllustrationPro page.)

Sapiens Americas, a wholly owned subsidiary of Sapiens International Corporation (Holon, Israel), a global provider of software solutions for the insurance industry, has announced the availability of a new version of Sapiens IllustrationPro and Sapiens ApplicationPro. The new release significantly increases value for insurers through faster time to market, reduced total cost of ownership, and importantly, enhanced digital experience and usability, all of which are key differentiators in the current market, a vendor statement says.

The vendor describes Sapiens IllustrationPro for Life & Annuities as a point-of-sale solution that processes quotes and illustrations quickly and accurately based on the input of customized criteria. Fully responsive and able to run on any device, IllustrationPro strengthens relationships and speeds the sales process, according to Sapiens.

David Pidgeon, Head of Life & Annuity, North America, Sapiens.

ApplicationPro enables experienced and new agents alike to simply and easily input information required by using wizard–based, self-directed navigation, the Sapiens statement says. Through integration with IllustrationPro, all the information is carried forward into the application, and the agent doesn’t need to rekey it, which greatly reduces the chance of errors and facilitates a digital straight-through processing operation.

With the new release, the two integrated modules enable agents and brokers to more quickly enter the information required and more easily illustrate the data to consumers.

ApplicationPro offers self-sufficient home office maintenance, through fully configurable, reflexive question handling. The solution enables home office to easily create questions and responses, and quickly react to and adjust to changes in the application and underwriting decisions, according to Sapiens. The upgraded, reflexive question framework captures more information and guides the agent through the process. Questions are streamlined to drill down to more specific follow-up questions, most often regarding medical conditions.

Huge Value Proposition

“Sapiens is a longstanding provider of Life & Annuities solutions, with over 40 customers in the US and Canada alone,” comments David Pidgeon, Sapiens’ Head of Life & Annuity, North America. “Integrating these two independent modules is a huge value proposition, and the open architecture makes it easy to integrate into insurers’ digital environment and provide a holistic digital experience to customers.”

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Anthony R. O’Donnell // Anthony O'Donnell is Executive Editor of Insurance Innovation Reporter. For nearly two decades, he has been an observer and commentator on the use of information technology in the insurance industry, following industry trends and writing about the use of IT across all sectors of the insurance industry. He can be reached at or (503) 936-2803.

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