PBL Insurance Limited Selects TechCanary Insurance Platform

Factors in the Canadian broker’s legacy replacement decision included  modern technology, robust functionality and automation, and the ability to customize for PBL’s specific needs.

(McKenzie Hall, Windsor, Ontario. Photo credit: Embee473.)

PBL Insurance Limited a Windsor, Ontario-based independent insurance broker, has selected TechCanary’s (Milwaukee, Wisc.)  Salesforce-based insurance platform to replace its existing legacy broker management system.

Mike Robinson, president, PBL Insurance.

With a need for increased automation and more extensive functionality, PBL looked to make a change in management systems, TechCanary reports. The company consider the option of upgrading its legacy management system with the incumbent vendor, but the cost, time, and limited functionality prompted the broker to consider building its own system or evaluating the market for alternatives. As a result of its extensive market search, PBL opted to buy versus build, selecting TechCanary’s insurance platform due to a combination of criteria, including, the following, according to the vendor: TechCanary’s modern technology, robust functionality and automation, the ability to customize for PBL’s specific needs, and the attractive cost and implementation timeline. The combination of a broker management system and the Salesforce CRM platform was also a contributing factor.

“We knew it was time for a change given the advancements in technology and heightened customer expectations since we had implemented our current system,” comments Mike Robinson, president, PBL Insurance. “As we began our search it was important that we evaluated systems from the outside looking in—that is from customer perspective.”

Reid Holzworth, CEO, TechCanary.

Flexibility, service capabilities, ease of use, and operational efficiencies for both internal and external processing were critical considerations in PBL’s decision, Robinson affirms. “TechCanary fit all of our criteria and proved to be the best fit—not just the insurance platform built natively in Salesforce, but also given the TechCanary team and its knowledge of our business,” he says.

Additional anticipated benefits from implementation of the TechCanary system include the following, according to the vendor:

  • Increased functionality and automation
  • Operating efficiencies from improved process standardization
  • Enhanced customer relationship management tools and related services
  • Single platform solution for all software (BMS, document management, call recording, emails, etc.)
  • Simple interface with step by step workflow built into the BMS
  • Real-time change management for client documents (submission, SOV, drivers list, etc.)
  • Simplified accounting processes for dual currency (Canada and US)
  • A modern platform to support PBL’s planned growth and business goals

“The PBL Insurance decision is especially gratifying as it comes on the heels of our recent announcement of our enhanced platform designed specifically for the Canadian market,” comments Reid Holzworth, CEO, TechCanary CEO. “We’d been offering our system in Canada for employee benefits for several years, but the enhanced system extends our functionality to support Canadian P&C entities. PBL Insurance selecting our platform is a first for us in the Canadian P&C market.  And I am confident it is the first of many.”

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Anthony R. O’Donnell // Anthony O'Donnell is Executive Editor of Insurance Innovation Reporter. For nearly two decades, he has been an observer and commentator on the use of information technology in the insurance industry, following industry trends and writing about the use of IT across all sectors of the insurance industry. He can be reached at AnthODonnell@IIReporter.com or (503) 936-2803.

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