Novidea Names Yaniv Cohen Chief Customer Officer

The former Ex Libris and Verint executive brings operational and professional services experience to the vendor’s senior management team to support CX.

(Image source: Novidea homepage.)

Novidea (Netanya, Israel/London), a global provider of a data-driven, cloud-native insurance platform for insurance distributors , has appointed Yaniv Cohen as Chief Customer Officer (CCO). With the company’s global scale-up, Cohen leads Novidea’s implementation and customer success strategy, ensuring smooth delivery of Novidea’s insurance management platform across the entire customer journey, from onboarding to contract renewal, according to a statement from the vendor.

Yaniv Cohen, Chief Customer Officer, Novidea.

Cohen brings 20 years of experience in professional services, operations, and customer success to the position. He joins Novidea after spending six years as Corporate VP, Global Professional Services at Ex Libris, a SaaS and mobile solutions provider for the higher education market. Prior to Ex Libris, Yaniv spent over a decade at Verint Systems (Melville, N.Y.), a customer engagement platform. He held multiple senior roles at Verint, including COO, VP of Business Development, and VP of Customer Care. Yaniv also previously held executive positions at Emblaze Systems.

Refine and Scale Delivery and Implementation Processes

Roi Agababa, CEO, Novidea.

“With the fast growth of Novidea’s business and the increase in our customer base, Novidea prioritizes its commitment to working closely with our customers at every step of their digital transformation. Yaniv’s depth of experience in professional services and customer care was a key factor in choosing him for the role,” comments Roi Agababa, CEO, Novidea. “As Novidea continues to grow, I am confident in Yaniv’s ability to refine and scale our delivery and implementation processes, so we can empower our global customers to transform and digitalize their businesses seamlessly.”

“It’s an honor to join this exceptional team and lead Novidea’s customer success initiatives on a global scale,” comments Cohen. “I’ve already seen firsthand the company’s deep obligation to its international customer base—it influences every decision they make. I aim to ensure that each customer extracts maximum value from the Novidea platform, now and in the future.”

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Anthony R. O’Donnell // Anthony O'Donnell is Executive Editor of Insurance Innovation Reporter. For nearly two decades, he has been an observer and commentator on the use of information technology in the insurance industry, following industry trends and writing about the use of IT across all sectors of the insurance industry. He can be reached at or (503) 936-2803.

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