Northern Neck Insurance Deploys Cloverleaf Analytics

The insurer sought help from Cloverleaf to create a common data warehouse and to provide insights as the company consolidated business onto one system of record.

(Williamsburg, Va. Photo credit: Ron Cogswell.)

Northern Neck Insurance Company (Irvington, Va.) has deployed implemented Cloverleaf Analytics’ (Austin, Texas) business intelligence (BI) solution. Northern Neck offers broad-based personal lines coverages, including homeowners, dwelling, auto, renters, personal umbrella, and cyber, to homeowners and automobile owners through independent agents in Virginia. With two policy administration systems running side-by-side, the insurer sought help from Cloverleaf to create a common data warehouse and to provide insights as the company undertook an initiative to consolidate business onto one system of record.

Rusty Spears, VP, Agency Services, Northern Neck.

“The Cloverleaf solution had the specific functionality we needed, and it was an insurance-based product,” comments Rusty Spears, VP, Agency Services, Northern Neck. “Many other BI and analytics products were designed for cross-industry purposes and are tools that can be used by firms and companies that make random things, like electrical generators. Insurance has specific data requirements, data calculations, and definitions which are readily available in Cloverleaf which we can now access immediately. We are so pleased to now have a BI and reporting solution that is built to dynamically adapt to changes in the insurance environment.”

Cloverleaf says that its BI solution provides access to real-time analytics and insurance-specific KPIs so that property and casualty (P&C) insurer customers can easily identify trends and insights across the entire enterprise. Cloverleaf customers are can jumpstart more informed decision-making processes, ramp up new business, and realize an immediate ROI using the solution’s intuitive interface to access up-to-the-minute trend analysis, 100+ pre-built reports, dashboards, and alerts, the vendor asserts.

Training in the Time of COVID-19

Robert Clark, President, Cloverleaf Analytics.

Northern Neck’s post-implementation, “go live” training started right around the time business and government began to react to the coronavirus pandemic. Cloverleaf reports that it had to get creative in terms of training the company’s new users.

“Before, our process included three days of onsite training, and obviously that wasn’t possible in the current environment,” comments Robert Clark, president, Cloverleaf Analytics. “During times like this you need to be flexible, innovative, and responsive to the needs of the customer, so we tailored a training process for Northern Neck that included a single, bite-sized hour of training each day to accommodate the somewhat confusing work-from-home situation in which we are all operating in now.”

The vendor says that working with Northern Neck inspired Cloverleaf to re-vamp the end-user training approach and to create several new training tools, including five to 15-minute training videos focused very narrowly on specific tasks or functionality which will make it easier for any user to access content and go back and reference it as needed.

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Anthony R. O’Donnell // Anthony O'Donnell is Executive Editor of Insurance Innovation Reporter. For nearly two decades, he has been an observer and commentator on the use of information technology in the insurance industry, following industry trends and writing about the use of IT across all sectors of the insurance industry. He can be reached at or (503) 936-2803.

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