(Image credit: Rana Sinha.)
Manulife’s (Toronto) Hong Kong-based Asia business has partnered with dacadoo (Zurich) to strengthen the insurer’s existing health engagement platform, ManulifeMOVE, to enable Asian customers to more easily understand their health and be guided to develop healthier habits.
Using behavioral science, online coaching functions and curated wellness content, the Manulife-dacadoo partnership will enrich ManulifeMOVE’s offering, according to a dacadoo statement. The enhanced capabilities, which feature dacadoo’s patented Health Score, will provide customers a new scientific yet simple scoring method to measure how healthy they are and what they need to do to stay healthy, the vendor says
The platform’s personalized journey is based on over 2,500 clinical papers and extensive scientific data from dacadoo, according to the vendor. Manulife will simplify the science in order to making it easier for ManulifeMOVE customers to make better health decisions by encouraging them to take simple, preventative actions, including on better nutrition, exercise and sleep habits, to improve their long-term health.
“We are delighted to be partnering with dacadoo,” comments Anil Wadhwani, President and CEO, Manulife Asia. “There is never a better time than now to take control of your health. At Manulife, our goal is to support our customers so they can live ‘everyday better.’ The partnership will help us play a more significant role in supporting people’s health. This not only helps customers but also reduces the burden on public health systems.”
The new functionalities will be available on the ManulifeMOVE program and accessible to policyholders in Hong Kong, Singapore and Vietnam from May 2020.
Major Commitment from Global Life Insurer
“We are very proud to be supporting Manulife in bolstering their engagement with customers in more meaningful ways, comments Peter Ohnemus, President and CEO, dacadoo. “This includes educating more people on health with the Health Score, incentivizing healthy behavior and providing the tools to help them stay engaged to maintain a healthy lifestyle. This is another major commitment by one of the world’s biggest life insurers.”