(Image source: Kinetic Insurance.)
Kinetic Insurance, a New York-based maker of a smart wearable device and software platform designed to reduce workplace injuries, has named Jose Cruz Regional Vice President of Business Development. He will be responsible for leading business development and broker distribution in California, Arizona and Nevada.
Cruz arrives as an industry veteran with more than 15 years of commercial insurance experience in company growth endeavors, point of sale activities, and revenue generation strategies, according to Kinetic.
“Kinetic Insurance is offering something new and different that will help brokers stand out in a crowded workers’ compensation marketplace,” says Cruz. “With a Kinetic policy, brokers bring real risk mitigation to their clients. Companies receive and deploy our wearable tech, which is proven to reduce injury frequency by 50-60 percent. And our policy is backed by Nationwide, one of the largest and strongest national brands in the insurance industry.”
A Kinetic statement characterizes Cruz’s mission as collaborating with agents and brokers to present the benefits of Kinetic’s wearable technology and working hand-in-hand with all company departments to optimize Kinetic’s total brand offerings.
Strong and Established Trading Partner Relationships
Prior to joining Kinetic, Cruz served as a business development executive with multiple commercial insurance carriers and brokers in the West, including WCF Insurance, Pacific Compensation Insurance Company, Willis, and Atlas General Insurance Services.
“Jose brings to Kinetic Insurance both strong and established trading partner relationships with high performing sales producers that represent several of the nation’s Top 100 commercial brokers,” comments Ronnie O’Dell, VP, head of distribution & business development, Kinetic Insurance. “This network of producers has come to rely on his knowledge and expertise in placing middle to large accounts, and regularly invite him to co-sell directly with the policy holder.”