Hearsay Systems Launches Hearsay Compliance Advisory Services

The new practice was founded to work with firms and agencies to ensure compliance while helping advisors and agents significantly grow and better serve their client bases.

(Image source: Hearsay)

Hearsay Systems, a provider digital communications and workflow solutions for the financial services industry, has announced the launch of a new consulting practice, Hearsay Compliance Advisory Services, to help financial services organizations adhere to all industry regulations while implementing modern technologies that enable them to efficiently attract new prospects, cultivate leads, and better serve existing clients.

Donna Prlich, Chief Business Officer, Hearsay Systems.

Hearsay reports that the new practice is designed to ensure that every financial services organization has the right tools to meet their specific objectives in a compliant manner, particularly in light of new and evolving compliance regulations. This includes the latest Securities and Exchange Commission (SEC) rule, Regulation Best Interest (Reg BI), which goes into effect on June 30, 2020, as well as recently enacted FINRA 2210.

“As new technologies permeate the financial services industry, compliance issues become more complex. With a constant influx of new regulations and guidelines, organizations are often lost on how to expand existing programs to meet new compliance requests and when to adopt new technologies and practices,” comments Donna Prlich, Chief Business Officer, Hearsay Social. “We launched Hearsay Compliance Advisory Services to help our customers easily navigate this complicated landscape by providing both technical and subject matter expertise to optimize Hearsay’s powerful data-driven, customer-centric digital solutions to customers’ ever-changing risk profiles.”

Hearsay Compliance Advisory Services describes its offerings as follows:

Custom Discovery and Risk Assessment: A well-defined lexicon enables compliance program administrators to efficiently and effectively oversee advisor content. Hearsay partners with organizations to conduct a complete assessment of their lexicon, analyzing flagged content and providing recommendations to minimize false positives while improving supervision effectiveness. Hearsay also will assess customers’ compliance configuration and processes as well as implement changes to enhance the use of the Hearsay platform.

Robert Bartolomeo, VP, Professional Services and Customer Success, Hearsay.

Custom Compliance and Supervision Training: To help Hearsay Compliance Administrators increase their value, Hearsay Compliance Advisory Services has created its own certification program in compliance administration. This offering shows exactly how Hearsay Compliance for the Hearsay platform can be used to support digital marketing programs through the full client-advisor/agent life cycle. Compliance administrators take a deep product dive and learn industry best practices that will further key objectives. They also learn how to analyze data and drive efficiency and automation. Additionally, Hearsay works with customers to design and deliver a series of webinars designed to help train an organization’s Hearsay users, create awareness of new features or practices, and/or share best practices. These webinars are tailored specifically an organization’s needs, delivered by Hearsay Customer Education experts, and recorded for future use.

Compliance Analytics and Reporting: Advisors need to engage with their clients seamlessly. As such, Hearsay partners with teams to analyze their compliance policies and supervision processes to minimize the firm’s risk while ensuring an efficient client engagement experience for advisors. Hearsay Compliances Services can also create custom compliance reports via Looker based on each individual customer’s requirements.

Compliance Resource and Technology Optimization: As organizations evolve and policies and procedures shift, Hearsay configurations may also need to change. Hearsay Compliance Advisory Services partners with teams to reconfigure their supervision dashboard, ensuring that the review process meets the needs of the program. Hearsay will conduct analysis of Compliance Administrators’ supervision dashboard setup and provide additional guidance based on Hearsay and industry best practices. Hearsay can also update fields on advisors’ social media profiles to ensure they are in compliance, which is critical when regulations change or when an organization goes through a name change or merger and acquisition.

Hearsay notes that the above offerings are customizable to meet each customer’s needs and can be scoped as individual services or as an annual service.

“Hearsay has been at the forefront of compliance in the digital era,” comments Robert Bartolomeo, VP, Professional Services and Customer Success, Hearsay. “Our new Compliance Advisory Services practice takes this up a level to ensure customization, meet organizations where they are, and help them get to where they need to be.”

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Anthony R. O’Donnell // Anthony O'Donnell is Executive Editor of Insurance Innovation Reporter. For nearly two decades, he has been an observer and commentator on the use of information technology in the insurance industry, following industry trends and writing about the use of IT across all sectors of the insurance industry. He can be reached at [email protected] or (503) 936-2803.

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