(Image source: vipHomeLink.)
HawkSoft, a Canby, Ore.-based insurance distribution technology developer, and vipHomeLink, a Morristown, N.J.-based InsurTech focused on digital home management solutions, have announced a formal partnership. vipHomeLink is the latest company to join HawkSoft’s Referral Partner Program. Through this new relationship, vipHomeLink will offer a suite of digital home management tools for homeowners.
Through the partnership, independent insurance agents can leverage vipHomeLink to enhance the protection they offer their insureds, expanding the care beyond coverage and into proactive home maintenance, according to a joint statement from the vendors. vipHomeLink allows homeowners to digitally track and organize key documents pertaining to their homes, stay current with necessary inspections, and be proactive with maintenance. Agencies that provide vipHomeLink to their clients can expect see an increase in engagement and a reduction in their loss ratios as they shift conversations from being reactive towards sudden claims to being proactive around home ownership, according to the statement.
“Many agencies using HawkSoft to power their insurance businesses view themselves as not just selling insurance products but also providing knowledge and protection to their communities,” comments Rushang Shah, VP, Marketing, HawkSoft. “Our partnership with vipHomeLink allows agencies to further expand their relationship with insureds beyond risk coverage and into proactive risk mitigation. It changes the narrative for the agent from managing claims to preventing problems.”
“We are very excited to be partnering with HawkSoft, a leader in the agency management world. Together, we can help drive client engagement for independent insurance agencies,” comments Geoff Martin, President and Co-founder, vipHomeLink. “Our solution helps make a policyholder’s home safer and more enjoyable, which reflects back on the agency who made that possible.”
The joint statement notes that independent agencies that use HawkSoft are eligible for special pricing on vipHomeLink’s services and platform.