Guardz Launches Cyber Insurance with Active Protection Exclusively for SMBs

The new offering qualifies small businesses to obtain cyber insurance and enables them to acquire it through Guardz’s extensive network of MSP partners.

(Image source: Guardz website.)

Guardz (Miami, Fla.), an AI-powered cybersecurity company aiming to empower MSPs and IT professionals to deliver comprehensive security solutions for SMBs, has announced the launch of its cyber insurance offering coupled with active cyber protection, tailored specifically for small and medium sized businesses (SMBs). Available across the U.S. to businesses both directly and through a network of Managed Service Providers (MSPs), the Guardz offering aims to bridge the security and insurance gap that SMBs and MSPs face in the cybersecurity realm. The company says that it allows SMBs that were not previously eligible for cyber insurance to receive the protection, coverage, and support they need to thrive in an evolving threat landscape.

Dor Eisner, CEO & Co-Founder, Guardz.

Guardz notes SMBs seeking cyber insurance face a clear challenge, and that despite 89 percent recognizing its necessity, only 26 percent have secured it. This gap highlights long standing issues in the industry, marked by complex and time-consuming processes for obtaining cyber insurance, challenging eligibility requirements, high risk, and high costs, according to a Guardz statement. “SMBs need to be protected from the inside out, and yet they encounter barriers such as intricate underwriting, tedious questionnaires, and a lack of tailored policies, the statement says. “At times, SMBs can’t even qualify for a policy due to a lack of sufficient cybersecurity protections, or the high risk they pose for the insurance carrier results in prohibitively expensive policies. With new SEC cybersecurity rules now in effect, preparedness is all the more important for private companies of all sizes, necessitating both active protection and insurance for true cyber resilience.”

Guardz aims to set a new industry standard with its AI-powered, unified detection, response, and insurance coverage, available both directly to SMBs online via the Guardz website and to those businesses working with Guardz MSP partners. Now available across a majority of U.S. states, the cyber insurance policy offers competitive pricing and a coverage limit of up to $3M, including media content liability, hardware replacement coverage, and ransom payment coverage. Guardz automatically assesses and monitors the inquiring business’s cyber posture, simplifying and shortening the onboarding process while eliminating tedious questionnaires normally associated with applying for a new policy, ultimately saving valuable time and resources for businesses.

“Small and medium-size businesses underpin the US economy and yet they are often unable to obtain the cyber protection and insurance they need to survive and thrive,” comments Dor Eisner, CEO & Co-Founder, Guardz. “This is why we’ve developed a solution that enhances their end-to-end protection, delivered by a network of hundreds of highly professional MSPs. With the addition of our cyber insurance offering, the Guardz solution is a game-changer for SMBs. We’re not only securing these vital businesses by making them eligible for insurance, we’re also forging partnerships and building a community of secured and insured businesses that are more resilient than ever before.”

For SMBs who are currently uninsurable due to a lack of specific security measures, Guardz says it seamlessly connects them with its MSP partners, ensuring access to expert support. Additionally, offering these previously ineligible companies the unified Guardz cybersecurity solution renders them eligible to purchase a policy. This personalized approach not only ensures tailored solutions and cyber resilience for businesses, but also fosters additional collaboration with the MSP community, empowering them to deliver exceptional services to their clients alongside Guardz, the company statement says.

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Anthony R. O’Donnell // Anthony O'Donnell is Executive Editor of Insurance Innovation Reporter. For nearly two decades, he has been an observer and commentator on the use of information technology in the insurance industry, following industry trends and writing about the use of IT across all sectors of the insurance industry. He can be reached at or (503) 936-2803.

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