GCU Life Selects Sapiens IllustrationPro as Part of Digital Transformation

Sapiens’ out-of-the box solution will streamline GCU’s sales process and help provide a superior agent and member experience.

(Image source: GCU website.)

GCU (Beaver, Pa.), a U.S. life and annuity carrier since 1892, has selected Sapiens’ (Holon, Israel) cloud-based Sapiens IllustrationPro as part of its digital transformation initiative.

Scott Schuetz, VP, COO, GCU.

A joint statement on GCU’s selection says the vendor’s illustration solution aligned perfectly with GCU’s affinity/member approach to the market.  Sapiens stood out in the procurement process for its proven, user-friendly illustration solution that provides a transformative agent and member journey, according to the statement.

“Sapiens IllustrationPro solution will help us provide a superior agent and customer experience to support our members,” comments Scott Schuetz, VP, COO, GCU. “The intuitive and responsive point-of-sale capabilities provided by IllustrationPro will ensure our sales process is consistent and compliant, and that it meets the financial and insurance needs of our much-valued agents and members.  In addition, time-to-market was critical, having a solution with a proven out of the box illustration functionality was a key success criterion.”

Competitive Advantage

Roni Al-Dor, President and CEO, Sapiens.

“Sapiens’ comprehensive, end-to-end life platform enables insurers to select the solutions that will most benefit their business,” says Roni Al-Dor, president and CEO, Sapiens. “Our industry best practices and knowledge, combined with our advanced digital life insurance software and pre-integration, reduces implementation time and speeds time-to-market. This provides the competitive advantage our clients demand.  Sapiens is proud to have been chosen as a partner by GCU.”

Sapiens describes IllustrationPro for Life & Annuities as a cloud-based, point-of-sale illustration and quoting solution, offering a fully responsive, modern and intuitive user experience for both the life and annuities as well as health markets. ACORD-compliant, it offers straight-through processing, from point-of-sale to application e-submission and is supported by a needs analysis suite. IllustrationPro’s calculation engine handles complex product illustrations and multichannel distribution, enabling carriers to serve multiple marketing segments with a single deployment. Sapiens IllustrationPro recently won two Xcelent Awards for Both Advanced Technology and Breadth of Functionality.

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Anthony R. O’Donnell // Anthony O'Donnell is Executive Editor of Insurance Innovation Reporter. For nearly two decades, he has been an observer and commentator on the use of information technology in the insurance industry, following industry trends and writing about the use of IT across all sectors of the insurance industry. He can be reached at [email protected] or (503) 936-2803.

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