FRISS Announces Collaboration with Microsoft to Enhance Fraud Model Explanations

FRISS solutions will be available in the Microsoft Commercial Marketplace as a transactable offer in both storefronts: Azure Marketplace and Microsoft Appsource.

(Image source: FRISS homepage.)

FRISS (Utrecht, Netherlands) a provider of trust automation for property/casualty insurers, has announced it has collaborated with Microsoft to enhance its AI fraud model explanations using Microsoft Azure OpenAI Service. FRISS, a Microsoft Global Partner, says the collaboration will enable it to bring explainable AI to new heights. FRISS solutions will be available in the Microsoft Commercial Marketplace as a transactable offer in both storefronts: Azure Marketplace and Microsoft Appsource.

Christian van Leeuwen, Co-Founder and CSO, FRISS.

FRISS notes that there are many use cases for Azure OpenAI Service within FRISS solutions, such as using a fraud bot, network explainer, commercial underwriting chatbot, or a claim summarizer. FRISS says it is also planning to enhance existing capabilities with Azure OpenAI Service such as its underwriting indicator engine, to improve overall accuracy on commercial underwriting data.

FRISS reports that it is currently developing a “smart” explanation of its AI models’ predictions, aligning with its responsible AI approach. Azure OpenAI Service enables FRISS to present potential fraud cases into more engaging and understandable stories, using the art of storytelling as the essence of the explanation. With this approach, understanding and conveying potential fraud incidents to insurance professionals and fraud investigators becomes remarkably seamless, the vendor asserts.

‘Smart Story’ Approach

“Every time our AI model makes a prediction, we automatically create sentences, or bullet points, which explains why the model made such a prediction,” comments Christian van Leeuwen, co-Founder and CSO, FRISS. “Our vision is to transition to a more engaging and user-friendly ‘smart story’ approach, capitalizing on the power of Microsoft Azure OpenAI Service.”

FRISS relates that it chose this approach because it allows for:

Responsible AI: FRISS applies the 7 principles for trustworthy AI in its platform, based on the “ethics guidelines for trustworthy AI” developed by the European Commission’s High-Level Expert Group on AI.

Better explainable AI: FRISS customers can now grasp the explanations of the AI Fraud Model better, as ChatGPT enables FRISS to create more compelling, coherent explanations compared to the current simple sentences.

Unbiased and ethical AI: By using ChatGPT for explanations only, FRISS reduces the chance of potential bias or ethical concerns, as it doesn’t influence the fraud assessment or add any scores.

“After conducting an initial survey, the response to the ‘smart story’ format was very positive,” says Gian Luigi Chiesa, Product Owner Data Science, FRISS. “We are now working on implementing this approach for a group of pilot customers, ensuring its seamless integration and effectiveness.”

Matthew Kerner, Corporate Vice President, Microsoft Cloud for Industry.

FRISS says its commitment to enhancing fraud model explanations and providing a transparent, unbiased experience for its customers remains unchanged. “As we move forward, we envision even more possibilities, with plans to release use cases for our customers based on generative AI, such as large language models, into our platform in the first half of 2024. This collaboration is just the beginning of our journey towards a more secure and trustworthy future in the fight against fraud,” concludes Van Leeuwen.

“We are pleased to support the digital transformation of business processes in the insurance industry, especially in this new era of AI,” says Matthew Kerner, Corporate Vice President, Microsoft Cloud for Industry. “FRISS brings differentiated new experiences to insurance customers with the power of Microsoft Azure OpenAI Service. With a deep understanding of the insurance domain, FRISS has the know-how to apply Azure OpenAI Service responsibly to core business processes of insurers and other regulated firms.”

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Anthony R. O’Donnell // Anthony O'Donnell is Executive Editor of Insurance Innovation Reporter. For nearly two decades, he has been an observer and commentator on the use of information technology in the insurance industry, following industry trends and writing about the use of IT across all sectors of the insurance industry. He can be reached at or (503) 936-2803.

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