ForMotiv and FRISS Partner on Fraud Detection and Risk Mitigation

The collaboration aims to provide insurers with new insights into applicant behavior and intent, significantly enhancing fraud detection and risk assessment processes.

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ForMotiv, a provider of behavioral data science solutions for life and P&C insurance, has announced a strategic partnership with FRISS (Utrecht, Netherlands), a global  provider of trust automation solutions for the insurance industry.

Woody Klemmer, Head of Marketing, ForMotiv.

The collaboration between ForMotiv and FRISS aims to provide insurers with new insights into applicant behavior and intent, significantly enhancing fraud detection and risk assessment processes. By combining ForMotiv’s behavioral analytics with FRISS’s predictive AI models and analytics, insurers can capture and analyze thousands of digital behavioral data points during the application process, according to a ForMortiv statement. The integration allows for real-time identification of potential fraudulent activities and misrepresentations, improving the accuracy and efficiency of underwriting decisions.

Through this partnership, insurers can offer a more secure and personalized user experience without increasing risk. By understanding the digital behavior of applicants, insurers can tailor their interactions to each individual, ensuring a seamless and trustworthy application process. This helps to defeat fraud and better support trustworthy customers.

Critical Insights into Applicant Behavior

“Partnering with FRISS is an exciting step forward for ForMotiv,” comments Woody Klemmer, Head of Marketing, ForMotiv. “The integration of our behavioral analytics technology with FRISS’s trust automation solutions will provide insurers with critical insights into applicant behavior, helping them to mitigate risk and improve underwriting confidence.”

“We are thrilled to join forces with ForMotiv,” comments Francis Slykhuis-Landry, Global Data Partnership Manager, FRISS. “Adding ForMotiv’s behavioral analytics enhances our ability to detect fraud and assess risk in real-time. This collaboration exemplifies our dedication to delivering state-of-the-art solutions that empower insurers to make informed decisions and protect their businesses. It is again a major step forward in our quest for honest insurance.”

This partnership underscores both companies’ commitment to leveraging innovative technology to drive the next generation of risk assessment solutions.

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