Former AIG and Athene Exec Charlie Turri Joins Denim as CTO

Turri is tasked with driving aggressive growth of the company’s technology team by doubling full-time employees by year-end 2018.

(Image source: Denim homepage.)

Denim, a Des Moines, Iowa-based provider of a mobile and social media advertising automation platform for financial services companies, has announced that former AIG (New York) and Athene (Des Moines) executive Charlie Turri is joining the company as chief technology officer (CTO).

Charlie Turri, CTO, Denim.

As CTO, Turri will drive aggressive growth of the company’s technology team by doubling full-time employees by year-end 2018, according to a Denim statement. He will lead the vendor’s technology strategy, including building an artificial intelligence (AI) platform using over 1 billion data points collected on consumer engagement with adds powered by its platform.

“With such an enormous dataset on consumer engagement, Denim is positioned to change the way insurance and financial services companies go to market, drive growth, and achieve digital success,” comments Gregory Bailey, CEO and founder, Denim. “Adding Charlie Turri to our team of industry experts is the next major step in Denim’s quest to reimagine the way financial services companies market, engage, and sell with intelligent, data-driven technology.”

Gregory Bailey, CEO, Denim.

Prior to joining Denim, Turri served as VP, IT for Athene USA, where he led application development, program management, quality assurance, and enterprise architecture. Turri also held various leadership roles at American General Life & Accident Insurance, an AIG company based in Nashville, Tennessee. During his time at AIG, Turri collaborated with company leadership to set the strategy for application development, information security, and infrastructure groups. He also led the design and execution of numerous technology solutions, including a first-of-its-kind mobile app.

“There is so much opportunity in the insurtech and fintech space to make vast improvements for insurance and financial services companies and the consumers who rely on them,” comments Turri. “I’m thrilled to be able to use my experience as an insurance industry executive to take Denim’s technologies—and our customers’ successes—to the next level.”

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Anthony R. O’Donnell // Anthony O'Donnell is Executive Editor of Insurance Innovation Reporter. For nearly two decades, he has been an observer and commentator on the use of information technology in the insurance industry, following industry trends and writing about the use of IT across all sectors of the insurance industry. He can be reached at or (503) 936-2803.

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