Farmers & Mechanics Implements the Platform

The customer engagement portal has expanded the P&C insurer’s ability to serve its customers through their preferred channels.

(Image credit: Randy Fath/Unsplash.)

Farmers & Mechanics Insurance Companies (Farmers & Mechanics) (Martinsburg, W.Va.) has successfully implemented the’s (Sacramento, Calif.) Customer Engagement Platform.  Established in 1877, Farmers & Mechanics provides a wide range of property/casualty coverages, including homeowners, personal auto, farm, mobile home, dwelling fire, commercial, and umbrella, in West Virginia and Virginia.

“The customer’s first choice for information and transaction processing is the internet and mobile devices,” comments Dan Otto, senior VP and chief financial officer of Farmers & Mechanics. “Self-serviced, real-time processing is expected. The customer portal has implemented for us has expanded our ability to serve our customers in these areas.”

Steve Johnson, Co-Founder and Head of Product,

The vendor describes the implementation as providing Farmers & Mechanics with a more holistic modern platform for policyholders to manage policies online, streamlining the customer journey by providing a single solution for customer engagement, including a customer portal, managing and processing recurring payments, reporting and analytics modules, and more. reports that it modernized Farmers & Mechanics’ interactions with policyholders while effectively extending the capabilities of the company’s core systems, especially as it relates to the ability to schedule and process digital payments.

“Farmers & Mechanics was looking to offer their customers more modern options for customer service, policy changes, and more,” comments Steve Johnson, co-founder and head of product for “Our SaaS, cloud-based Customer Engagement Platform gave them the options they were looking for, without requiring a major infrastructure commitment or large-scale rip-and-replace initiative.” Launches Insights

Anthony R. O’Donnell // Anthony O'Donnell is Executive Editor of Insurance Innovation Reporter. For nearly two decades, he has been an observer and commentator on the use of information technology in the insurance industry, following industry trends and writing about the use of IT across all sectors of the insurance industry. He can be reached at or (503) 936-2803.

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