BondExchange and BrightFire Form Strategic Partnership

The organizations seek to offer solutions to independent agents, empowering them to make their surety bond business simple, seamless and successful.

(Image source: BrightFire homepage.)

BondExchange (Charlotte, N.C.), a provider of technology and service to the surety bond industry, and BrightFire (Suwanee, Ga.), a website and digital marketing firm for independent insurance agents, have announced a strategic partnership with the stated aim of helping agents to establish and grow their surety bond business.

Jackson Cromer, President, BondExchange.

“Surety bonds are a hidden gem for agents, generating not only commissions but new customers with multiple insurance needs,” comment Jackson Cromer, President, BondExchange. “Yet for the typical agent, surety bonds too often require a large time investment relative to the value of the premium written. BondExchange and BrightFire are partnering to offer solutions to independent agents, empowering them to make their surety bond business simple, seamless and successful.”

“At BrightFire we provide independent insurance agents with done-for-you digital marketing that delivers results and ongoing service they love,” comments Michael Garner, CEO, BrightFire. “We’re thrilled to have in BondExchange a partner who shares this vision and commitment. We look forward to rolling out our collaboration with BondExchange and helping independent insurance agents build their business with surety bonds.”

Best-in-Class Technology and Service

BondExchange and BrightFire say their partnership is built on providing insurance agents with best-in-class technology and service to grow and develop their businesses.

“BrightFire and BondExchange’s values and long-term strategy align perfectly,” adds Cromer. “Both of our organizations are built on creating value for insurance agents, enabling agencies to become more efficient and ultimately grow their businesses. We are excited to work with BrightFire in pursuit of this continued development.”

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Anthony R. O’Donnell // Anthony O'Donnell is Executive Editor of Insurance Innovation Reporter. For nearly two decades, he has been an observer and commentator on the use of information technology in the insurance industry, following industry trends and writing about the use of IT across all sectors of the insurance industry. He can be reached at AnthODonnell@IIReporter.com or (503) 936-2803.

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