Atlantic Global Risk Deploys Novidea Insurance Management Platform

The Novidea platform replaces disparate, siloed systems to improve operational efficiencies and improve access to data.

(Image credit: Ferdinand Stöhr/Unsplash.)

Atlantic Global Risk (New York), a specialty insurance broker focused on designing complex insurance products for legal, tax and credit risks, is now live on Novidea’s (London/Boston) innovative insurance platform to improve data quality and achieve operational efficiency across the entire organization, according to a statement from the vendor.

David Haigh, Founding Partner, Atlantic Global Risk.

Before implementing the Novidea platform, Atlantic Global Risk relied on multiple applications to handle a variety of processes, the vendor reports. The broker relied on a CRM solution to maintain sales leads, an enterprise cloud platform to manage associates, policies, and documentation, and an agency management application to manage invoices and customer records. Not all of these were designed for the insurance industry, meaning Atlantic couldn’t customize them specifically for its business needs. The disparate applications also resulted in data silos across functions and departments, requiring employees to re-key data and thus expend resources on redundant tasks.

“As one of the fastest growing specialty brokers in the U.S., our staff’s deep knowledge and expertise is our differentiator,” comments David Haigh, Founding Partner, Atlantic Global Risk. “However, disconnected applications not designed with insurance in mind and inefficient, repetitive processes based on inconsistent data kept our experts from adding more value and giving data-based guidance to our clients. With Novidea, we finally have the technology we’ve been looking for to build upon, scale, and maintain one central repository for all critical information workflows.”

“Novidea is helping us to manage our data and customer relationships with more granularity, better reporting, and more impact,” Haigh adds. “By removing information silos, we have attained greater visibility and access to higher quality data empowering our people to accelerate processes and to provide our clients with better service.”

Advantages of a Single, End-to-End System

Eric Ayala, Managing Director, Americas, Novidea.

Novidea describes its insurance management platform as an intelligent, cloud-native, data-driven platform for brokers, agencies, wholesalers, and MGAs. The vendor says its technology drives efficiency across every stage of the insurance policy distribution lifecycle, from lead to quote to bind to claims. This allows organizations such as Atlantic to scale its business with a comprehensive, 360-degree view of all their customer and operational data. Novidea’s platform seamlessly connects Atlantic’s front, middle, and back offices the vendor reports.

“Our research shows that insurance organizations are juggling an average of five different technology solutions that power various aspects of their business,” comments Eric Ayala, Managing Director, Americas, Novidea. “This approach creates data silos, holding them back from making better business decisions. It’s why 75 percent of these businesses say they will change their insurance management technology by 2025. We’re honored to be the insurance management platform of choice for Atlantic as they continue to streamline efficiencies and deliver a world-class customer experience.”

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Anthony R. O’Donnell // Anthony O'Donnell is Executive Editor of Insurance Innovation Reporter. For nearly two decades, he has been an observer and commentator on the use of information technology in the insurance industry, following industry trends and writing about the use of IT across all sectors of the insurance industry. He can be reached at or (503) 936-2803.

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