Applied Systems Names InsurTech Veteran Reid Holzworth IVANS CEO

The TechCanary founder will lead the expansion of the IVANS strategy and all business functions to accelerate the digitization of agency-insurer-insured connectivity and analytics solutions.

(Image source: Applied Systems.) 

Applied Systems (University Park, Ill.) has announced that it has named Reid Holzworth as CEO of IVANS (New York). Holzworth will lead the expansion of the IVANS strategy and all business functions to accelerate the digitization of agency-insurer-insured connectivity and analytics solutions for the insurance ecosystem.

“I am incredibly excited to be joining IVANS at this digital inflection point for the insurance industry,” comments Holzworth. “IVANS is the superhighway of our industry, connecting more agencies, insurers and MGAs with automated data exchange than any other platform in our industry. I look forward to working with the talented members of IVANS and our ecosystem partners to create even greater value across the insurance lifecycle.”

Taylor Rhodes, CEO, Applied Systems.

As a technology entrepreneur, Holzworth has deep experience in both broker and insurer distribution environments. He was the founder and CEO of TechCanary, an InsurTech that Applied Systems acquired in 2019. TechCanary built a set of insurance solutions on the Salesforce platform to create choice and flexibility for agencies who prefer Salesforce.com. These capabilities have since been incorporated in Applied’s portfolio under the name Applied Epic for Salesforce. Applied affirms that Holzworth’s extensive industry experience, innovation-first mindset and commitment to simple, valuable customer experiences will be hallmarks of his leadership of IVANS and the expansion of its innovation strategy.

“At this digital inflection point in the insurance industry, IVANS is in a unique position to create game-changing connectivity and collaboration across the whole ecosystem,” comments Taylor Rhodes, Chief Executive Officer of Applied Systems. “Reid’s extensive industry expertise, proven ability to create technology products that agencies and insurers alike value, and commitment to innovation will be instrumental in accelerating the IVANS mission to increase digital connectivity, automation and collaboration among all stakeholders in the insurance lifecycle.”

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Anthony R. O’Donnell // Anthony O'Donnell is Executive Editor of Insurance Innovation Reporter. For nearly two decades, he has been an observer and commentator on the use of information technology in the insurance industry, following industry trends and writing about the use of IT across all sectors of the insurance industry. He can be reached at [email protected] or (503) 936-2803.

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