Alfa Insurance Modernizes with Guidewire InsurancePlatform

The insurer has deployed Guidewire InsurancePlatform as its new software application for underwriting, policy administration, claims, billing, and client data management, with help from Ernst & Young.

(Bellingrath Gardens, Alabama. Photo credit: Pixabay.)

Alfa Insurance, a multi-state insurance provider based in Montgomery, Ala., has deployed Guidewire Software’s (Foster City, Calif.) InsurancePlatform as its new software application for underwriting, policy administration, claims, billing, and client data management. Guidewire PartnerConnect Consulting member Ernst & Young LLP (New York/London) assisted Alfa with the implementation project.

Beth Chancey, SVP, P&C Operations, Alfa Insurance.

Alfa has deployed Guidewire InsuranceSuite and Guidewire Client Data Management to modernize its core operations and enhance operational efficiency and productivity throughout the organization by standardizing its disparate policy administration, billing management, and claims handling processes on a cohesive technology platform, according to a joint statement from the two companies. The insurer also sought to increase business agility by leveraging tools that will eliminate manual processes, making it easier for agents to do business with them, and bringing new products and product enhancements to market more quickly. Alfa is currently implementing Guidewire EnterpriseEngage to provide what the vendor describes as a seamless omnichannel digital experience to its policyholders, agents, customer service representatives, and vendors.

“The biggest driver for implementing InsuranceSuite was to modernize our core operations quickly for consistency and to enhance our product offerings,” comments Beth Chancey, senior VP, P&C Operations, Alfa. “Our business users are realizing the power of InsuranceSuite and are asking for additional features and integrations with our claims department in order to utilize the full capabilities of the applications.”

Fastest Implementation Project Ever

InsuranceSuite was the fastest implementation project Alfa has ever accomplished, according to Mike Rowell, Senior VP, CIO, Alfa. “We have received positive feedback from our users, and they are excited with the direction we are going,” he comments. “By having all of our lines of business on InsuranceSuite and involving our agents from the beginning of the implementation process, it has been very easy to train them because they are already familiar with the new systems and can focus on learning new features.”

Alfa Insurance Cites Product Range, Maturity in Guidewire Suite Selection

Anthony R. O’Donnell // Anthony O'Donnell is Executive Editor of Insurance Innovation Reporter. For nearly two decades, he has been an observer and commentator on the use of information technology in the insurance industry, following industry trends and writing about the use of IT across all sectors of the insurance industry. He can be reached at or (503) 936-2803.

Leave a Comment