(Image source: Aflac.)
Aflac (Atlanta) has partnered with Mindtree, a Warren, N.J.-based subsidiary of Larsen & Toubro Group Company (Bangalore) to develop MyAflac Mobile, an enhanced mobile application that simplifies the claims process by enabling users to conveniently file claims directly from their mobile device.
Developed as part of Aflac’s efforts to increase self-service tools in light of the global pandemic, MyAflac Mobile lets policyholders file claims at their convenience, receive notifications, and upload the correct documents easily and quickly so that claims can be processed faster, according to a Mindtree statement. Customers can also set up direct deposit through the app so they are able to receive payments without any additional steps. The enhanced app utilizes a modern technology stack and provides a more responsive and mobile friendly experience, the Mindtree statement adds.
Tangible Business Impact, Improved Customer Engagement
“Our primary goal at Aflac is ensuring our customers feel supported and are able to pay for expenses health insurance doesn’t cover,” Tyler Bennett, VP, Digital Services, Aflac. “Our supplemental insurance offering gives customers peace of mind that we will be there for them when they need us. It was a complex project but Mindtree’s team rose to the challenge, collaborated with the Aflac team, and helped create an experience that delivers a tangible business impact and improved customer engagement.”
MyAflac is now available on Google Play and in the App Store. Within the first three days of its launch, it was downloaded more than 60,000 times, according to Mindtree.
“Aflac is recognized in the industry as a standout brand when it comes to simplifying customer experience,” comments Venu Lambu, Executive Director and President, Global Markets, Mindtree. “We applaud them for recognizing their customers’ need for a simple, streamlined claims process, an initiative part of their larger transformation agenda. We are proud to collaborate with them to develop the new experience, which helps meet their brand promise of delivering solutions for policyholders quickly and painlessly during a difficult time.”