(Adjusto FairMatch page.)
Adjusto (Boulder, Colorado) has launched FairMatch, a new AI-powered platform designed to help property/casualty insurers resolve contents claims with greater accuracy and efficiency.
Michael Balarezo, CEO, Adjusto.
Unlike traditional approaches that rely on replacement catalogs or retail links, FairMatch equips adjusters with tools to determine like-kind-and-quality valuations, apply consistent depreciation logic, and prepare settlements, according to an Adjusto statement. The platform accepts handwritten, spreadsheet, or digital loss lists and automates much of the matching and review process while allowing adjusters to retain control of final decisions.
FairMatch automates:
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Reid Greer, CTO, Adjusto.
Line-by-line matching to like-kind-and-quality (LKQ) items that adjusters and policyholder can agree on
- Depreciation and valuation logic that scales and is consistent
- Settlement prep and flag reviews—automating 85% of the heavy lifting for adjusters giving them the space to provide a personalized and empathetic claims experience
“As an adjuster and a wildfire survivor, I know what people really need in the aftermath of loss,” says Michael Balarezo, CEO, Adjusto. “They want to be understood—and fairly compensated. That’s why we built Adjusto.”
Balarezo, a former all-lines adjuster and software engineer, co-founded Adjusto with Reid Greer, CTO, and James Terry, chief product officer. The team brings experience from Capital One, Crunchbase, Instawork, and other technology firms.
Reducing Settlement Friction
James Terry, Chief Product Officer, Adjusto.
The platform aims to ease administrative burdens and reduce settlement friction. According to Balarezo, “Adjusters prefer getting it right on the first try rather than rushing through inaccurate settlements.”
FairMatch is now available to P&C insurers, TPAs, MGAs, adjusting firms, restoration companies, and claims platforms. It can be integrated via API or used as a standalone system.
James Kechely, a claims consultant and former director of claims, comments, “Adjusto is far superior to any product of its type that I’ve seen in my 30 years in the industry. It fills a huge gap that still exists today.”