A Welcome to Readers of IIR

We’ve all heard in one form or another that “insurance innovation” is an oxymoron. To that we reply, first, that if innovation is so rare, then it’s all the more important to discuss and follow what examples present themselves in the industry.

Welcome to Insurance Innovation Reporter (IIR), a business-to-business media brand focused on the insurance industry’s use of information technology in support of business goals. We hope you’ll come here often to take advantage of the news, commentator insights and other resources here on our virtual pages. Permit us to expand on our editorial mission through a look at each component of our name:

Insurance: Our primary focus is on the carrier, the manufacturing side of the insurance industry, including the property/casualty, life and annuities, health, and reinsurance sectors. Our motto suggests our readership: “Resources for Insurance IT Strategists.” To put it more explicitly, our target reader is the insurance executive charged with either making decisions about technology investment or executing those decisions. That definition includes CIOs and other C-level executives, along with senior technology executives responsible for various aspects of technology evaluation and execution.

Innovation: We’ve all heard in one form or another that “insurance innovation” is an oxymoron. To that we reply, first, that if innovation is so rare, then it’s all the more important to discuss and follow what examples present themselves in the industry. However, we believe that innovation isn’t exactly rare, even though insurers need more of it – Lack of innovation won’t make insurance go away, but it may result in a given insurer vanishing. Some innovations are sudden departures, more of them manifest themselves as part of an adaptive process. We hope to provide insights and information that will help insurance carriers to evolve at the right pace, adopting new processes and technology and building for the future while prudently husbanding existing resources.

Reporter: Our ability to follow and interpret what’s happening in the industry is informed by over a decade of reporting on the use of IT by insurance carriers. Our experience is matched by few, our contacts by none.  In addition to our regular news reporting, feature writing and analysis, we’ll provide commentary by a variety of expert sources, including analysts, consultants, vendors and the insurance executive peers of our target audience.

Anthony R. O’Donnell // Anthony O'Donnell is Executive Editor of Insurance Innovation Reporter. For nearly two decades, he has been an observer and commentator on the use of information technology in the insurance industry, following industry trends and writing about the use of IT across all sectors of the insurance industry. He can be reached at AnthODonnell@IIReporter.com or (503) 936-2803.

Comments (7)

  1. Anthony…congrats on successfully launching the Insurance Innovation Reporter, and more importantly, standing apart in terms of editorial focus and industry dialogue – no small feat in this day and age of ‘me too’ media outlets.

    I look forward to tracking the dialogue herein, and hopefully even contributing now and then, as I think your focus on innovation, and the market and process changes it drives, are critically important to the industry into the foreseeable future.


  2. Anthony,
    First let me say congratulations on the launch of Insurance Innovation Reporter. Next, let me say that while I don’t believe that “insurance innovation” is an oxymoron, I do believe too many carriers spend time paying innovation lip service instead of investing in action.

    Looking forward to seeing what you can do to advance not only the conversation in the industry about innovation, but the process itself.

    Best, Jen

  3. Wishing you all the best on this adventure. Readers will be in for great reading given you expertise and knowledge of the industry.

  4. Anthony-
    All the best on the new venture.

    I’m excited for you and to be able to continue to read your work. You’re an extremely talented journalist and am excited to see the insight you continue to drop on us.

    Stu Tainsky

  5. Great to see a new and fresh perspective in our industry. I look forward to being part of the conversation.

  6. Congratulations, Anthony! We’re looking forward to reading your thoughtful commentary. Wishing you much success, Liz

  7. I’m not sure it is possible for the insurance industry to move too quickly to become innovative, and certainly not if doing so drives insurers to become customer-centric instead of product-centric or channel-centric.

    Otherwise, the insurance press, consultants, and analysts are continuing to enable inappropriate market behavior.

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