Andrew Hellard is insurance customer communications management expert at GMC Software, a provider of customer communications management software. A Neopost Digital company, GMC Software provides the means for business users to develop contextual, highly individualized communications across all channels that span the entire customer journey. Hellard’s focus is on the insurance industry worldwide and its ability to communicate effectively with customers while improving operational efficiency. He has 10 years of experience in insurance, as well as 15 years of experience in software development and team leadership. Hellard is a frequent contributor to insurance industry publications and a speaker at industry events. He can be reached at a.hellard@gmc.net.