Answer Financial Telematics App Uses Incentives to Encourage Better Driving

Touted as “like a Fitbit for drivers,” app invites drivers to beating driving challenges for rewards points redeemable for deals on popular brands, gift cards and restaurants.

Answer Financial Streetwise app

(Still image from the Streetwise Drivers Club commercial. See link below story.) 

Answer Financial, a personal lines agency owned by Allstate (Northbrook, Ill.) has launched a free mobile app that provides incentives to encourage better driving. The Streetwise Drivers Club app invites drivers to beating driving challenges for rewards points that are redeemable for deals on popular brands, gift cards and restaurants through the Streetwise Rewards program. Points can also be used to bid on daily auctions and enter sweepstakes for high-value prizes. New app users get 10,000 rewards points simply for signing up.

Like Fitbit for Drivers

“Streetwise is like a Fitbit for drivers, providing feedback after each trip to help people better understand the way they drive,” comments Rob Slingerland, CEO, Answer Financial. “Most Americans already think they are excellent drivers. The Streetwise app gives them a chance to prove it and earn rewards along the way.”

Rob Slingerland, CEO, Answer Financial.

Rob Slingerland, CEO, Answer Financial.

Answer Financial reports that The Streetwise app uses the smartphones’ GPS technology to capture standard telematics driving characteristics such as distance, speed, and how hard a driver brakes.  Following each trip, the information is used to paint a picture of the user’s driving behavior. Drivers can beat challenges associated with behaviors such as speeding and hard braking.

“We’ve developed a driving app that values smart driving and allows people to earn rewards for it,” Slingerland adds. “In addition to the rewards program, the Streetwise app leverages Answer’s insurance comparison platform to provide auto insurance savings based on your driving behavior.”

Answer has rolled out the Streetwise app for drivers in Illinois and Indiana and says it will rollout additional states in the coming months. In addition to auto insurance savings and the Streetwise Rewards program, the app will provide drivers with other relevant offers, such as discounts on tires.

Anthony R. O’Donnell // Anthony O'Donnell is Executive Editor of Insurance Innovation Reporter. For over a decade he has been an observer and commentator on the use of information technology in the insurance industry, following industry trends and writing about the use of IT across all sectors of the insurance industry. He can be reached at AnthODonnell@IIReporter.com or (503) 936-2803.

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